HOW TO MAKE TRENDING CONTENT FOR TIKTOK
TikTok has become a dominant force in social media, with over a billion active users worldwide. Despite constant backlash and a hearing in Congress to ultimately ban TikTok in the US, TikTok has changed the way people consume and engage with social media. To create content that resonates with TikTok users and stands out in […]
How to go TikTok viral in March 2023

March means only one thing. Spring! and what better way to spread the joy than through making a TikTok? TikTok’s ever-growing popularity has made it one of the most influential social media platforms, and it’s crucial to leverage its potential during throughout the course of the year! “TikTok makes me fall in love with strangers […]
TikTok trends to GO VIRAL in November

Did you know that the average person spends 90+ Minutes on TikTok? Yep… that’s the length of a movie! TikTok recently shared these stats and many other key insights as to how the average UK user scrolls through the app. Data suggests TikTok will surpass 1.8 billion active users (they reached 1 billion active users […]
TOP TikTok trends to go viral in August 2022!

Growing on TikTok is easier than ever! with more and more people going viral everyday the capabilities are endless. But in order to go viral on TikTok in 2022 you need to commit to the game. Look at it like marriage, you gotta commit everyday. However I do understand that some of you (as much […]
TOP TikTok trends for June 2022 and the death of Instagram

Trends come and go in a heartbeat, if you don’t hop on the bandwagon the moment these trends occur, you may miss your chance at making a viral TikTok. Here at Favoured we find these TikTok trends before the curve, below are a list of explained trends taking place on the game changing, viral, global […]
Gen Z: If you don’t know, get to know.

Gen Z. The generation of consumers born in the mid-1990s is coming of age, and marketers need to pay close attention. Unlike earlier generations, Millennials included, Gen Zers can be difficult to engage using traditional advertising channels, including standard online display ads. To appeal to these key consumers fully, brands first need to understand them better, since they will make up 40% of all customers by 2020.
Food just isn’t what it used to be…

Consumption is changing and food culture is transforming. With the combination of multiple macro factors and trends which ended up sticking around, traditional approaches to food are being uprooted and tossed out the window – primarily by the younger generations.
Rebalancing the scale – Determining the future of alcohol sales

The sales of alcohol-free options such as beer and cocktails have exploded in recent times. The younger generations, particularly Gen Z but some Millennials are also following suit, are reducing or abstaining from alcohol altogether.
Is the James Bond curse a marketing ploy?

With so many reports of directors and actors leaving the new film, scripts being completely reworked, injuries and explosions, could Bond 25 really be cursed or is the production company simply seizing their opportunity for some free marketing?
Why brands need to get clued up on gender

Unless you’ve been living under a rock, you’ll know that gender equality, diversity, evolving traditional gender expectations and gender as a whole, is an exceptionally hot issue.
Tagged BrandingGen ZGenderInfluencer MarketingSocial media