September Trend Report 2024
As we approach September 2024, TikTok continues to evolve as a powerhouse in social media, with trends that not only entertain but also deeply engage its user base. Here’s a look at what’s trending and why brands should integrate these trends into their content strategies: Trend Dynamics: The platform’s trends are more about authenticity […]
August TikTok Trend Report 2024
In the ever-evolving landscape of social media, staying relevant is a constant challenge for brands. As we step into August, TikTok continues to dominate as a hub of creativity and cultural expression, offering a unique opportunity for brands to connect with a diverse and engaged audience. Leveraging TikTok trends is not just a fleeting tactic […]
TikTok Trend Report – June 2024
As we move into June 2024, let’s highlight the several key trends that brands should leverage to maximise their impact on the platform this month. Embrace Creative Bravery In 2024, the TikTok community values content that exhibits curiosity, imagination, vulnerability, and courage. Brands that take strategic risks and showcase their unique quirks will not only […]
Behind the Trend: How Behind-the-Scenes Content is Revolutionising Social Media Marketing
In the good old days, 7-second dance videos were all it took to build an audience on TikTok – unfortunately, those days are long gone. From small businesses to influential creators, everyone’s looking for ways to foster a deeper connection with their audience, which is exactly why we’re seeing the rise of ‘Behind-the-scenes’ content. […]
How to go viral on TikTok in 2024
TikTok has transcended beyond being just another social media platform. It has become a cultural phenomenon and a pivotal tool in shaping public opinion, influencing trends, and even impacting political landscapes. TikTok even went to court (and won). As we explore the platform’s evolution from a simple video-sharing app to a global powerhouse in entertainment, […]
TOP TikTok trends to go viral in August 2022!
Growing on TikTok is easier than ever! with more and more people going viral everyday the capabilities are endless. But in order to go viral on TikTok in 2022 you need to commit to the game. Look at it like marriage, you gotta commit everyday. However I do understand that some of you (as much […]
TOP TikTok trends for June 2022 and the death of Instagram
Trends come and go in a heartbeat, if you don’t hop on the bandwagon the moment these trends occur, you may miss your chance at making a viral TikTok. Here at Favoured we find these TikTok trends before the curve, below are a list of explained trends taking place on the game changing, viral, global […]
Gen Z: If you don’t know, get to know.
Gen Z. The generation of consumers born in the mid-1990s is coming of age, and marketers need to pay close attention. Unlike earlier generations, Millennials included, Gen Zers can be difficult to engage using traditional advertising channels, including standard online display ads. To appeal to these key consumers fully, brands first need to understand them better, since they will make up 40% of all customers by 2020.
What does your content say about your brand?
The way that you portray your brand is not only conveyed through your website layout, your logo or the style of the illustrations of images on your site. Your content construction can say a whole lot about you and if the copy on your blog or information pages doesn’t align with your brand ethos or objectives, it can be confusing for potential customers.
Will AI-generated content wreck the internet?
This is not a blog about how AI is gunning for your job, but instead, how it could absolutely result in a large influx of spam content online – even more so than there is now if you can believe it. Artificial intelligence technology may have some fantastic uses but it could also give way to the mass production of fake news and spam.
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