Step 1.
We begin by analysing your customer data, identifying those who have gone silent. Our team examines purchase patterns and engagement metrics, allowing us to craft personalised email content aimed at rekindling interest. This strategic insight sets the foundation for effective communication and boosts the chances of re-engagement.
Step 2.
Next, we create compelling, personalised email content that speaks directly to your inactive customers. By highlighting exclusive offers and personalised recommendations, we entice them back to your brand. Our focus on clear, engaging messaging boosts open rates and drives conversions, ensuring a remarkable return on your investment.
Step 3.
Following the email send-out, we monitor engagement metrics closely. This involves tracking open rates, click-through rates, and conversions. By analysing this data in real time, we can refine our approach, ensuring continuous improvement. The expected result? An uplift in re-engagement and a boost in repeat purchases from those previously inactive customers.